and Illustration for Polar Skate Co.
As Pontus Alv’s brainchild, Polar has quickly grown from a niche Swedish brand to becoming one of the leading entities in the small brand resurgence the skateboard industry has seen over the last few years. Alv’s vision for the brand has always relied on creativity rather than technicality along with a heavy DIY ethos. This approach is shared by all affiliates of the company; from the team riders to the artists and encouraged across their video output and board graphics.
Read More About Polar Skate Co. on th Keen Distribution Website
Product Photos by Polar Skate Co
AGS303 | Alaró, Islas Baleares